Facebook / Meta Tracking Pixel
Set up a Meta tracking pixel to track event registrations
With Luma Plus, you can set up a Meta Tracking Pixel to track guest registrations.
We will send the following events to Meta:
PageView
CompleteRegistration
for free eventsPurchase
for paid events
You need Luma Plus in order to set up the Meta Tracking Pixel. Once you're on Luma Plus, you can set it up at Calendar > Settings > Options.